Outbound Sales partnership led to new growth opportunities

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“VAEKST offered Fluidit a very clear package to tackle new markets for us. I especially liked the way they presented the process and worked as a partner with us, rather than just offering a service.” - Ville Ylänne, Chief Sales Officer at Fluidit

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Operating in a fast-growing industry, the Finnish software company Fluidit develops and implements cutting-edge hydraulic simulation software for district energy systems, water distribution systems and stormwater systems. After recognizing an increasing demand for their solution, Fluidit wanted to find a local Nordic partner with substantial knowledge within tech and sustainability that could support their market expansion with new growth opportunities in Sweden through Outbound Sales. VAEKST presented a clear outbound sales strategy on how to enter the Swedish market which marked the beginning of the partnership.

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Market reports and demand insights were key to success 

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VAEKST developed an in-depth segmentation of the Swedish market based on Fludit's business objectives to start an outbound sales campaign using a multi-channel approach through phone, email and LinkedIn. 

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This approach allowed VAEKST to engage with prospects in multiple ways, which helped to personalise the communication significantly, generating the first Sales Qualified Leads (SQLs). In addition, market- and industry insights were gathered and shared with the Finnish software company on monthly meetings, which allowed them to get an understanding of the market potential. 

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"VAEKST provided an excellent service for us and I was surprised by how quickly they managed to get meetings for us. Also, they provided excellent information about the markets via our monthly meetings." - Ville Ylänne, Chief Sales Officer at Fluidit

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First sale and 71 SQLs

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The partnership led to unique market insights and 71 SQLs in just 6 months, resulting in Fluidit's first sale in Sweden and a strong sales pipeline. The partnership expanded to the Norwegian market - accelerating Fluidit's sales and growth opportunities further.

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“So far, we have made our first sales in Sweden and looking forward to closing more deals. We now have a comprehensive understanding of the market and the market potential - clear communication, monthly meetings, and excellent consultants to work with” - Ville Ylänne, Chief Sales Officer at Fluidit